Hotel Programs Today: RFP Trends, AI & the Evolving Role of Long-Stay in Corporate Travel

Drawing on key findings from the latest GBTA white paper, this session will provide a concise overview of how corporate hotel programmes are evolving, before taking a deeper look at the growing long-stay opportunity.

We will cover:

•  RFP trends: Key white paper takeaways on fixed vs. dynamic rates, LRA and how sourcing strategies are changing.
• AI & account management: How AI is being used today and what buyers increasingly expect from hotel partnerships.
• Long Stay: How companies manage extended stays, what accommodation types they use and what matters most when selecting suppliers.
• Agency perspective: SilverDoor will join the session to share market insights, client expectations, and practical advice on how hotels can capture more long-stay business.

Based on GBTA research conducted in partnership with Radisson Hotel Group